Top 10 Marketing Tips for Small Business - Entrepreneurs Connect

Event Summary CA+14 is full service integrated marketing and communications team focused on the B2B, SMB, non-profit sectors and business organizations. Their speciality is integrated marketing and communications. Theywork with you to ensure that all messages from your business or organization are consistent, connected and clear; that your media and channels are targeted and work synergistically together; and that you start with a sustainable plan that is measureable and can follow through. The partners representing the team will present top tips for multiple aspects of integrated marketing and communications including: planning, marketing to specific demographics, web marketing, social media and content marketing Top 10 Tips: 1. Marketing definitions/ why and how to integrate your marketing strategies 2. Why you need a website 3. What should be included in your website? 4. The importance of LinkedIn /What your LinkedIn profile picture says about you 5. Why social listening is important for your business 6. Municipal and regional demographics data for marketing are free 7. Embrace marketing communications technology to promote your services or products 8. How is branding different than marketing 9. How to prepare for developing a brand with your marketing pro 10. What your logo should say about you, your company or your product